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5 Benefits of SEO Link Building

Updated: Nov 1, 2023

Backlinks are links from pages on a website to other websites. Backlinks sometimes referred to as "inbound links", are very useful for SEO.


Because authoritative pages and domains are key indicators of how authoritative search engines view your site. The higher the authority, the higher the ranking of the selected target keyword in keyword research. Backlinks also allow new visitors to explore your site.


Top 5 benefits of link building:


1-Brand awareness

Getting quality backlinks implies that reputable websites are suggesting your webpage and brand to their users, which leads interested visitors to your website.


2-Position your website as an authority

When more sites link back to you, they position your business as an authority on a specific topic. Remember that Google uses backlinks as an aspect to understanding what your website is. Thus, the more backlinks you get, the simpler it will be for Google to find out about your industry.


3-Develop connections within your specialty

By focusing on building links within your niche discipline, you will not only create the right links but will also become more closely associated with the authorities in your discipline. This can open up promising opportunities for cooperation as well.


4-Lower bounce rates

The bounce rate is "The number of single-page sessions". This means that it’s the rate of visitors who visited one page of your site then left without checking out the remaining of your site.


Fortunately, link building involves internal links as well as external links, so link building can reduce the bounce rate. The combination of these makes the backlinks look more organic. Internal links not only make it easier for Google to understand your website but also make it easier for visitors to navigate your website, making it longer lasting and reducing bounce rates.


5. Increase sales opportunities

Who doesn’t love sales?!

Links to your website lead to more visitors checking out your services and paying for your products, this automatically enables more sales-generating opportunities!


After going through these benefits, It is time for you to go over our curated list of the best Digital Marketing agencies in Egypt to help you set up a significant link-building strategy to give you a major advantage over your competitors.


If you are still in the need of additional advice, our UNLOCK service is designed to specifically guide you through the process by offering free 1:1 assistance to find the right service providers for you. When you complete the form, we do the research & put you directly in touch with the most suitable service providers for you.

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